The result Archive Source →
grown revenue 30x
The move Archive Source →
Wispr Flow built a roster of 50 creators who produce 500 to 600 paid UGC ads a month, with creators paid a cut of ad spend. Over the past year the company grew revenue 30x and raised at a $2 billion valuation, though the article does not directly attribute that growth to the UGC program alone.
Steal it ✦ AI Insight
Pay creators a share of the ad spend their UGC generates, so a large roster can produce hundreds of ads a month at performance-based cost.